Dear Big Brother

Dear Big Brother,

Thank you for your constant and consistent logo refreshment, some examples of which are above – I admire the way that in any guise (and especially when combined with even just a couple of notes of that music or that Geordie voiceover) you’re instantly recognisable. I have been able to justify you creeping around the edges and into my life in the past on the grounds that you are (or were anyway) an intriguing social experiment. Deep down, I know that you’re a waste of life and having wasted some life on you in the past, I’m not planning to do it again, even if I do respect what you have done over the years to try to keep the format “fresh”, not least with the layout and design of “the house”.



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