Dear Muller,

Dear Muller,

Thank you (and TBWA) for your feel-good ads – they have consistently brought a smile to my face and not just because of Nina Simone’s infectious “Ain’t Got No/I Got Life”. Onken Biopot (which I posted on here) wins on product delivery, Rachel’s wins for (recent) innovation (which I posted on here), but Muller wins hands down for its above the line comms. Sure, there’s a  slight dissonance between Muller’s umlaut-ed Bavarian heritage and the green fields of Shropshire, but even two years since it first aired, this ad makes that pale into insignificance:



2 thoughts on “Dear Muller,

  1. Pingback: Dear Mastercard « Ned says thank you

  2. Pingback: Dear Muller « Ned says thank you

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