Thank you for embracing a perfect slice of 80s kitsch with your recent ad from the States, inspired by A-ha. As a child of the 80s, the visual reminder (I’ve heard the song countless times on the radio since the 80s, but not seen the video) makes me smile:
In general, “commentators” seem to be be a bit down on retro stuff, with the latest wave of 80s nostalgia getting it in the neck from many quarters…
But I never understand why…
People – i.e. real people out there in the real world, not those that sit at laptops dreaming up articles and news “features” – love a bit of nostalgia.
It makes us feel good to reflect on the past and reignite those positive feelings and memories.
So why knock it?
I suppose that it could be argued that nostalgia and all things retro lack dynamism, modernity and a sense of progression.
But there’s loads of that going on. All around us. All the time.
Why not just enjoy both?